What’s up with ESPRIT?

We’ve been getting this question a lot lately: Is ESPRIT closing down? Are they bankrupt? Are they selling out? NO to all of the above. The company is changing their structure to accommodate their growth and the market changes. ESPRIT has a 4-year plan in place to re-establish their brand as a fashion leader – a title that the company once held in their earlier days. Their lines are being re-vamped to better appeal to their target market, which included the recruiting of a top designer from within the industry. Part of this long-term plan includes much expansion in their hugely successful European markets, as well as the transition in Canada to close many ESPRIT “flagship” stores and secure more boutique style retailers to carry the line. ESPRIT still maintains its ranking as #1 women’s retailer in Europe and #3 in China. So, have no fear, ESPRIT is a solid brand with nothing but a bright future in store.

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